Provisioning Updates

I created a repeatable motion and content framework for Immuta's monthly Provisioning Updates so releases felt consistent and easy to understand. Partnering with marketing and product, I shaped the "what changed" and "why it matters," then produced modular, social-first demo and teaser videos with reusable UI callouts, transitions, and end frames, plus supporting carousels and looping GIFs. The result was a scalable launch system that improved cross-channel consistency and sped up future iterations.